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November 20, 2017

Institute for Veterans and Military Families Joins Newman’s Own Foundation $500K Holiday Challenge

Institute for Veterans and Military Families Joins Newman’s Own Foundation $500K Holiday Challenge

Help the IVMF win $150,000 by donating to its CrowdRise campaign

Syracuse, NY – The Institute for Veterans and Military Families (IVMF) at Syracuse University has been selected to join the Newman’s Own Foundation $500k Holiday Challenge, a fundraising competition on CrowdRise, the largest crowdfunding platform for good. Newman’s Own Foundation $500k Holiday Challenge is a friendly fundraising campaign for eligible US-based 501(c)3 charities. Participating organizations will compete for $500k in prize money. The IVMF has joined the challenge on CrowdRise to raise money to support its career prep and employment, entrepreneurship and small business and its collaborative community engagement programs helping veterans, transitioning service members, members of the National Guard and ROTC as well as military-connected families.

To date, the IVMF has provided programs and services to over 73,000 service members, veterans and their families across the U.S. “It is a great honor to be able to give back to those who have worn our nation’s uniform and the Institute is excited about the opportunity to raise needed dollars through this Challenge to help further expand our ability to serve those who have sacrificed so much,” said Dr. Mike Haynie, Vice Chancellor, Strategic Initiatives and Innovation and Executive Director of the IVMF. “The work we have done these past 6 years and will continue to do to improve post-service lives is only possible though the generosity of our supporters. The ability to tell our story to a wider audience and give them the opportunity to give back to our veterans and their families presents an enormous opportunity to do a lot of good.”

The Newman’s Own Foundation $500k Holiday Challenge launches on CrowdRise on November 21, 2017 at 12pm ET and runs through January 3, 2018 at 1:59:59pm ET. There are 10 grand prizes up for grabs with the team that raises the most online winning $150,000 and 10th place winning $2,500. On #GivingTuesday an additional $85,000 will be awarded to the top 3 charities. Plus, weekly Bonus Challenges enable charities to win up to another $115,000.

CrowdRise Challenges are innovative fundraising competitions for charitable organizations designed to build capacity, create massive engagement and leverage, and use the power of the crowd to provide new meaningful funding streams for organizations in every sector.

To help the IVMF win the Newman’s Own Foundation $500k Holiday Challenge, click here.

About the Institute for Veterans and Military Families at Syracuse University
The Institute for Veterans and Military Families (IVMF) is the first interdisciplinary national institute in higher education focused on the social, economic, education, and policy issues impacting veterans and their families. Through its professional staff and experts, the IVMF delivers leading programs in career, vocational, and entrepreneurship education and training, while also conducting actionable research, policy analysis, and program evaluations. The IVMF also supports communities through collective impact efforts that enhance delivery and access to services and care. The Institute, supported by a distinguished advisory board, along with public and private partners, is committed to advancing the lives of those who have served in America’s armed forces and their families. For more information, visit ivmf.syracuse.edu and follow the IVMF on FacebookTwitter and Instagram.

About Newman’s Own Foundation
Newman’s Own Foundation is celebrating 35 years of giving and $500 million to thousands of charities, helping millions of people. As Paul Newman would say, “giving back is just the right thing to do.”

Newman’s Own foundation was founded by the late actor Paul Newman to continue his philanthropic legacy and help make the world a better place. The Foundation turns all net profits and royalties from the sale of Newman’s Own food and beverage products into charitable donations. For more information, visit www.newmansownfoundation.org.

About CrowdRise
CrowdRise is the world’s largest crowdfunding platform dedicated exclusively to charitable fundraising. Used by millions of individuals, tens of thousands of charities, hundreds of companies and many of the most famous artists and athletes in the world, CrowdRise enables people to creatively leverage their resources and networks to unlock the power of the crowd to support positive social missions and create massive impact.

Founded by actor Edward Norton, film producer Shauna Robertson and Robert and Jeffrey Wolfe, CrowdRise has conceived, implemented and powered campaigns that have raised hundreds of millions of dollars to date. For more information visit www.CrowdRise.com. In January 2017, CrowdRise merged with GoFundMe to offer both people and organizations the best fundraising tools for any cause they care passionately about.

Media Contact:
Stephanie Salanger
ssalange@syr.edu
315-378-8171

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