Veteran Entrepreneurship Across Urban & Rural Places (2022)
This research brief compares the experiences of rural and urban entrepreneurs using data from the 2022 National Survey of Military-Affiliated Entrepreneurs. Local business and entrepreneurial ecosystems are often keys to the success of veteran entrepreneurs. Entrepreneurial resources assist with the cultivation and effective utilization of social connections, the identification of suitable mentors for success, access to appropriate financial resources, and the acquisition and application of business acumen and management proficiencies. The specific dynamics of a particular geography are unique, however one way to examine differences between places is to consider the differences between urban and rural places. This research brief provides insights into the different experiences of veteran entrepreneurs across place – both strengths and weaknesses, for urban, rural, and sub-categories of rural places.